What we do

Our toolkit.

Four pillars to support you from strategy to delivery, for one-off projects or long-term partnerships.

Strategy

  • Brand audit & assessment
  • Brand platform & positioning
  • Key messages
  • Communication strategy
  • Naming & taglines
  • Co-creation workshops
  • Editorial roadmaps

Branding & visual identity

  • Logo & identity
  • Brand guidelines
  • Art direction
  • Storytelling
  • Templates
  • Iconography & illustration
  • Signage
  • Packaging

Communication

  • Internal & external campaigns
  • Editorial content
  • Presentations & pitch decks
  • Video & motion design
  • Websites & digital
  • Event materials

Project management

  • Project leadership & planning
  • Stakeholder coordination
  • Budget tracking
  • Supplier management
  • Quality control
  • Reporting

Our community

A core team backed by a global community.

100k on Instagram 5000+ creatives worldwide

Our story

The Janolo community was created to help creatives make a living from their talent: finding the right opportunities and learning how to showcase their skills.

Selection

Creatives discover us on Instagram, join our channel and share their portfolio. Each one goes through an interview and a practical assessment before a first assignment.

Community management

Valeria runs the community every day: sourcing opportunities worldwide, showcasing our creatives’ work and organizing meetups in person and online.

Collaboration

We remain accountable for the quality of our talent: every creative is briefed and followed by our team. The community is a seamless extension of our core team.

All projects All projects
Go-to-market

L’Oréal

ACE programme – Adopt Core Essentials

Client
L’Oréal
Market
Go-to-market
Expertise
Identity, rollout tools
In partnership with
MEWS Partners

Our approach

As part of the transformation of its R&I (Research & Innovation) department, L’Oréal set out to launch ACE (Adopt Core Essentials), a programme designed to help teams excel in their fundamentals and build a culture of continuous improvement. To be recognised and adopted everywhere, it needed a strong identity and tools that were easy to roll out. We created the programme’s world: first the naming, then the logotype, a palette of blues lifted with yellow and a dedicated iconography. It was then rolled out across every deployment touchpoint: presentations, launch visuals, deployment kit and internal communication materials.

In partnership with MEWS Partners

Key deliverables

  • ACE programme naming and visual identity
  • Logotype and emblem
  • Colour palette and iconography
  • Presentation templates
  • Launch visuals
  • Deployment kit and internal communication
ACE, Excel in our fundamentals program
Palette de couleurs ACE
Logo et iconographie ACE
Foster a culture of continuous improvement
Stratégie de déploiement
Citation du programme ACE
Déclinaisons du logo et de l’emblème ACE
Identité ACE : logo, signature, icône

A similar project?

Let’s talk